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Zappos Hacked In Big Security Breach

Two days ago I received the email all online shoppers fear; the dreaded “Sorry, but our security system has been breached and someone has accessed your personal details.” This single, often unavoidable error is something …
Calculating The True Cost of Your PPC Campaign

A click, a conversion, a sale, a nice profit; add all the sales up at the end of the month and deduct what you spent on clicks; voila! Well, that’s what it looks like if …
4 Places You Should Be Using Your Primary Keyword Phrase

This is one for SEO beginners and something I have overlooked writing about until now. As you know, or should know, it is important to select keywords relating to your website that receive high search …
10 important online marketing strategies to implement after launch of your online store

So, you have become the proud owner of the online store. Well, I wish you achieve your online business objectives. Certainly, you must have worked really hard, invested a lot of money, and took real …

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