Mitash SEO, e-Commerce, Shopping Cart, Web Design & Development Blog

So, you have become the proud owner of the online store. Well, I wish you achieve your online business objectives. Certainly, you must have worked really hard, invested a lot of money, and took real pain in planning, designing and developing your e-commerce website. Here, I would like to ask you a few questions which [...]

As a business owner you spent a considerable amount of time and effort on search engine optimising your website. But how do you guarantee whether this investment is really paying off? Are you thoroughly confident that the surge in performance is due to your SEO efforts or evidence of a corollary marketing campaign? While there [...]

Do you think you’re the small fry competing with the big fish for eyeballs and stand no great chance? Well, granted you may be small, but the good news is you can think big, really big armoured with the right SEO strategy. I believe, as a small business you have several advantages over large businesses [...]

Financial downturns do tend to get businesses down, more so for search marketers as marketing budgets are the prime targets for cost-cutting measures. However, instead of cost-cutting, it makes sense to ensure that our marketing investments earn high returns.
It is in our interest to ride the wave of optimism despite the current global financial meltdown [...]

SEO myths keep proliferating by the day, almost sounding surreal in their pretensions of the truth. While some have their origins in reality, for the most part these myths have spread because of the difficulty involved in verifying whether a specific SEO practice resulted in a search engine reaction. New SEO’s have a field day [...]

Get Back to AIDA and the Basics of Copywriting
Copywriting is a creative process that involves conceptualising and creating sales and marketing content to promote products and services. The art of copywriting commenced as a medium on the print platform and has since evolved to the online world. However, the principles of good copywriting never changed. [...]

You may have heard the popular idiom, ‘Rome wasn’t built in a day’. Well, the same holds true when you aim to rank your website high on search engines in a short time-frame. Everyone who has tried their hands at search engine rankings knows that there is no quick-fix method to SEO.
Only a well thought [...]

By and large, I have observed that most eCommerce sites are very poorly optimised. From delivering extremely drab content consisting of mundane product descriptions, to vague internal linking and zero user-generated content, eCommerce websites face manifold SEO challenges. I believe that SEO has a much greater role to play in eCommerce websites than in normal [...]